vSplash at Search Starts Here


Another eventful month for vSplash. We are looking forward to participating in Search Starts Here at Boca Raton, Florida, from April 21 to 24, 2012. At a Special Invitation-Only Research Session, vSplash will present updates on SMB DigitalScape to presidents/CEOs … Continue reading

BuzzBoard – the integrated online platform from vSplash


Imagine a car where the steering is on one dashboard, the speedometer on another and the indicator switch on yet another. Where are the breaks? Nobody will shout ‘shotgun’, for if they do they will have to operate the breaks; … Continue reading

vSplash & BIA/Kelsey present SMB DigitalScape data


SMB DigitalScape, a powerful data collection and analysis engine from vSplash, gauges the state of SMB digital media and commerce. It has analyzed more than one million SMB websites around the world in 14 countries, including 700,000 in the U.S. … Continue reading

The SMB Digitalscape – Research by vSplash


vSplash offered ILM West attendees a sneak peek into the findings of our ongoing original research on the SMB landscape. Small samples such as 300 to 1500 SMBs that most research is usually based on may not be completely representative. … Continue reading

Preventing Plagiarism in the Digital Age


The digital age has made the perpetration of plagiarism easier and perhaps more pervasive than ever. Understanding what constitutes plagiarism is the first step in preventing it from tainting your company’s online content and reputation. What is Plagiarism? Merriam-Webster Online … Continue reading

vSplash to showcase performance-based web and mobile presence solutions at HostingCon


White-label, turnkey solutions enable hosting companies to deepen customer relationships and access new revenue streams. vSplash today announced a suite of performance-based presence offerings designed to help hosting companies profit from delivering web, mobile and customer fulfillment services. The company … Continue reading

Customer Segmentation for Improved ROI


As a business strategy, customer segmentation has helped maximize the return on investment (ROI) for many organizations. A typical definition of customer segmentation reads as “the practice of dividing a customer base into groups of individuals that are similar in … Continue reading

Why is a website not enough?


Given that the populace of net users is increasing, websites are an effective tool of communication to a large audience. When products and services are in question, customers can always place orders online and even customize the product as they … Continue reading

How big is the SMB market for website and allied services?


The incredibly vast SMB market, comprising thousands of small and mid-sized businesses, is a highly coveted area for internet marketing. According to  Ad-ology Small Business Marketing Forecast, “Nearly 25% of small business owners said they plan to spend more on … Continue reading

The constellation is expanding


Every business, even small and decidedly local businesses, can benefit from having a presence online.  Statistics say that more than 65% of people now go directly to the web when searching for products or services. There was a time when … Continue reading