Hailed as the “SMS of the internet”, Twitter has become a popular social networking site with the micro-blogging facility. To improve on its functionality across various platforms and enhance its services by ensuring compatibility with various devices, Twitter has come … Continue reading
Social media marketing has become the most powerful and formidable force for lead generation that has transformed marketing for the better. Social media marketing has now become a boon to businesses across the globe, especially small and medium scale businesses … Continue reading
Social media has taken the entire world by storm. This channel for interaction among individuals and corporates has been adapted for web-based applications and mobile technologies. This is finding favor among the new age online marketers who would love to … Continue reading
With the launch of its latest social product Google Plus One or rather “+1” last month, the search engine Giant will now go social with searches results. Basically, the +1button is a stamp of approval that signifies “this is pretty … Continue reading
Thanks to Facebook, everyone is a celebrity today. Google your friend’s name and if not anything else, at least your friend’s Facebook profile, if s/he has one, will appear in search results. Likewise, thanks to Facebook business pages, even small … Continue reading
One of the areas of prime concerns in social media marketing for a business is setting up thriving community pages on social networking sites. Let us see how we can start an active community on Digg.com, a popular social networking … Continue reading
Twitter is a social media tool which acts as an online community fostering relationships among individuals. Think beyond conventional methods of search engine optimization and employ this micro-blogging site as a means to improve your web traffic. Optimizing your websites … Continue reading
An often used business tenet is the 80/20 rule. This ratio is derived from the Pareto Principle which states that 80% of the effects come from 20% of the causes. This principle is named after Italian economist Vilfredo Pareto who … Continue reading
Who would have thought that a small online start-up like Twitter originally set up as a communication channel among individuals would be a worldwide phenomenon? A hybrid between a social networking site and a micro-blogging forum, Twitter has become part … Continue reading
Creating a successful blog is akin to cooking a gourmet meal. One wrong step can prove disastrous. However, if you use the ingredients in their right proportions, you can come up with a delicious spread. Likewise, an impressive blog results … Continue reading