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The SMB Digitalscape – Research by vSplash

December 16th, 2011

vSplash offered ILM West attendees a sneak peek into the findings of our ongoing original research on the SMB landscape. Small samples such as 300 to 1500 SMBs that most research is usually based on may not be completely representative. Using BuzzBoard technology and proprietary algorithms developed over the years, vSplash researched over half-a-million live…
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What Exactly Is Operational Excellence in Internet Marketing?

December 1st, 2011

The definition of operational excellence varies from one industry to another. In the Internet marketing industry, where opportunities are limitless and new marketing trends develop quickly, service providers need to be able to adapt quickly to changing trends and fluctuating volumes. In addition to agility, service providers must execute superbly in order to remain competitive and…
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