Revising the digital presence curriculum
Education related keywords have high search volumes and US students/parents are increasingly using the web to research education centers as part of the decision process. Apart from that, it seems like online learning is more sought in the US than in any other country, as 40% of global searches for 100 top online learning related keywords are from the US. SMB DigitalScape study of the month indicates only about 15% of the education sector is digitally equipped to tap into digital opportunities. The infographic below captures a panoramic view of the digital readiness of education institutes in the US at large , and local market snapshots of Connecticut and Chicago. It is time for 85% of the education institutes to revise the digital presence curriculum.